T-shirt, a garment with short sleeves and without a collar, is the most popularly worn clothing among both men and women nowadays. A t-shirt is such an amazing form of clothing that it is adaptable to almost all conditions whether doing exercises in a gym, on vacation, playing sport, participating in any event, sleep and even in the office.
A t-shirt printing business can comfortably be run by even an ordinary individual who hardly knows anything about business. Neither a huge sum of money is needed to get started. Let me now show you what all you need to start a t-shirt printing business.
1. Before you start
You need to get an exclusive sense of current fashion trends in the market. That means you have to understand which designs are popular among your local populace especially the youth segment. Learn how to imprint awesome and quality designs on t-shirts. Great designs will lead you to great market success.
Since competition in the market is tough than ever, you will need to work out a solid strategy of differentiation. Perhaps, you may also require contacting a lawyer for discussing legal matters involved and registering your business. Obtain a tax identification number and open a bank account.
2. Getting started
When getting started, the first thing you need to have is a workspace where you will be doing your job of t-shirt printing. Space should ideally accommodate a computer, a printing machine and a stock of t-shirt inventory. You can easily set up your t-shirt printing business in a room of your own home or rent a shop.
There are a countless number of an affordable heat press and sublimation printing machines in the market, even available online in a wide range and good production capacities such as Zeny heat press, Mophorn heat press, etc.
Epson F2100 is the latest but little costly direct to garment transfer and a substantially faster t-shirt printing machine with production capacity per hour as 1-50 pieces.
You also need to procure t-shirt inventory but in non- printed form and start with a small quantity. You can either choose a dealer or manufacturer. More you buy in bulk, more your order will be cheaper.
3. When advertising
Having a website is a powerful way to fetch immediate success because people today go online to look for their favorite stuff. Create a great website to allow people to choose and order their favorite t-shirt online. Develop a mobile application as people are increasingly using apps over web browsers. Upload it to Google play store for free downloading.
Create fan pages on popular social media platforms, especially Facebook and keep regularly posting pictures of your new t-shirt designs. Also, spending a few bucks on Facebook advertisement is very helpful.