Don’t think of growth hacks as just another fancy concept famous bloggers have adopted as click-bait to keep their websites alive. Not only is growth-hacking a thriving industry, but is also being actively used by early startups to obtain fast publicity and customer outreach. So, if you’re a new startup looking to create an early […]

Every startup should add value to their customer’s life. Make sure that your brand is offering reasonable prices of the goods and services you are selling. Moreover, have you thought about the customer needs before developing your product? It’s the most significant part of any startup. When loads of information hits our screens, it becomes […]

After years of working on management levels, you might have reached the stage when you have decided to startup your own company. Once you find yourself ready to establish a setup, choosing a suitable name to represent your firm is the first thing that comes into your mind and you’re free to choose any name […]

Whether it is a location dependent or location independent business, being a business owner is much different than working for somebody. When you work for somebody, your time is structured. Whether the place you work at has a schedule or deadlines that must be met, time is usually structured for you. This is not the […]

Highlight– Blogging is a way of interaction with the market, as the content would be published online and will have access to everybody to view and respond on a regular basis. Maintaining a blog is very much recommended for business owners, as it beneficial in multiple ways available at lower costs. The war of promotions amongst […]

They say first impressions matter a lot in life. Networking is a pivot aspect of the business in which individuals explore to achieve their aim. Whether we accept the fact or not, people judge us solely on how they see us, meaning what they perceive is their reality. Therefore, there is constant need to package ourselves […]

In business-related facets, cash flow refers to the incoming and outgoing funds that illustrate the operational activities of a company. This affects the growth and stance of an organisation; thus, business sectors need to improve their cash flow to escape chances of bankruptcy. There are several ways on how to manage the company’s finance and […]

A startup business usually aims at providing a service offering by addressing a perceived demand arising from a particular market gap. They are known for their innovative spirit by introducing their end users to new products and processes. Business Intelligence (BI) has brought about a revolution with its set of methodologies and technologies. These allow […]

A trademark is the mark or symbol that describes you about your brand, product, and services. It not only does make your business stand apart but also helps you in expanding the company in the market. Sure, many might have told you about how to select the trademark for your company or business. However, there […]

Personal branding is crucial to the success of all entrepreneurs. More often than not, a business’s first connections are made by its founder. And over time, as the enterprise continues to grow, you can expect that your audience’s expectations will remain rooted in how you presented your personal brand and the values it stands for. […]

Customer acquisition costs (CAC) is a metric that’s so important. It can kill your online business. In fact, high CAC is considered the top reason why online startups fail. That’s because the costs to acquire a customer are not only high, they’re soaring every year. If you’re not making your money back, you’re running an […]